The challenge presented to GreatPixel was to optimize the entire conversion funnel working principally on the Landing Page (lead capture page). Fastweb is one of the most advanced digital marketing realities and the entire funnel had already been subject to continuous optimization. The project provided performance remuneration based on the actual results achieved.
Human Driven analysis:
UX neuro-marketing design
The result was a + 12% of the result in terms of final customer subscribers of the service.
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